- Solution
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Use cases
Public relationsMonitoring of the new era
SpokespersonDon’t miss a single mention
Risk and financeFor thorough due diligence
SalesNews from the market
MarketingData for your strategy
GovernmentThe overall media image- Customers
- Pricing
- Knowledge
Make decisions based on smart data from media analyses
Our advanced media analysis of traditional and social media provides a clear breakdown of the media's portrayal of your brand, company, or industry.
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In the digital era, it's crucial to have an overview not only of your brand but also of your competitors. Mediaboard enables this through detailed media analyses – you'll be able to determine your brand's market position and identify key trends and strategies.
Create custom dashboards
In the Dashboard section, you can monitor only the information and metrics about your brand, competitors, or market that are important to you. Dashboards can be shared with colleagues within and outside your team, presented at meetings, or shared with a PR agency. Dashboards enable you to better perceive what's happening around your brand and the market and actively manage your communication.
Competitive analysis
Mediaboard provides access to comprehensive data, presented in easy-to-understand graphs and visualizations, for competitive analysis. This allows you to understand your brand's market position and identify key trends and strategies. Whether you need to know how your brand compares to competitors or want deeper insight into their strategies, Mediaboard's team is ready to provide the necessary analyses for informed decision-making.
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BENEFITS OF media analysis for
data-driven decisionsPerformance measurement
Measure and evaluate the performance of your media campaigns and brand messaging.
Assess the effectiveness of your media efforts and optimize future campaigns for better results.
Enhanced audience engagement
Gain a deeper understanding of your target audience.
Gain access to data for personalized and targeted communication, stronger connections, and increased engagement.
Reputation risk management
Monitor media coverage to protect your brand's image.
Access real-time mentions of your brand to protect your brand's reputation and promptly address any risk that may arise.
Our
customers
Mgr. Pavel KaidlOrlen UnipetrolPartnering with Mediaboard for over two years has been transformative; its extensive capabilities, responsive team, and seamless integration into our transformation strategy have made it indispensable.
Vaclav KoukolicekCoca-Cola HBCMediaboard transformed our communication at Coca-Cola HBC! A daily essential for top-notch media monitoring, with a user-friendly interface and insightful analytics. Their exceptional customer support makes it a joy to work with Mediaboard.
Improve decision-making, enhance brand performance, and drive growth with Mediaboard's advanced analytics solution.
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customers
Get in touchReady to grow your brand?Leave us your contact information and one of our specialists will get in touch with you soon.
FAQFind the right answers.What is Media Analysis and what is it used for?
Media analysis involves the comprehensive evaluation and interpretation of media coverage. At Mediaboard, we use advanced algorithms and artificial intelligence to analyze media content across a variety of channels including print, broadcast, digital, and social media. Our media analysis provides insights into sentiment, engagement, reach, and the overall impact of media content on your brand.How can Mediaboard's media analytics help improve my PR strategy?
Mediaboard's media analytics provide data-driven insights that can greatly enhance your PR strategy. By tracking and analyzing media mentions, audience sentiment, and trending topics, we help you understand your brand's media footprint. This data is invaluable for identifying PR opportunities, managing reputation, handling crises, and aligning your communication efforts with audience preferences.What kind of reports does Mediaboard provide through its Media Analytics feature?
Mediaboard provides in-depth reports through its Media Analytics feature. These reports cover a range of metrics including brand mentions, sentiment analysis, audience reach and engagement, and more. We also offer customized dashboards, allowing you to visualize and interpret your data easily, aiding in making informed decisions for your PR and marketing initiatives.Can Mediaboard's Media Analytics track the performance of my competitors?
Yes, Mediaboard's Media Analytics can certainly track the performance of your competitors. By tracking and analyzing your competitors' media presence and audience engagement, we provide insights that help you understand their strengths and weaknesses. This information can guide your strategic planning and help you gain a competitive edge in your industry.
